How The Pandemic Flipped The Default In Healthcare

Originally published in Forbes by Aline Holzwarth. The coronavirus pandemic has upended our lives in so many ways. And while it’s not easy to find a bright side, one silver lining of the pandemic has to be the prevailing switch...

Lose Your Apps If You Don’t Take Your Medication

Pattern Health has developed and tested a variety of behavioral strategies to increase user engagement and adherence to these programs in collaboration with Dan Ariely’s Center for Advanced Hindsight at Duke University, including the following case study. Most people intend...

2020 In Review: Behavioral Science Edition

In hindsight, we should have known 2020 would be a fiasco — really, what else could it have been? We’ve almost reached the end, with 2021 just weeks away. But before we shut the door to 2020, let’s review how...

10 Behavioral Scientists You Should Know

Originally published in Forbes by Aline Holzwarth Behavioral science is increasingly being applied outside university laboratories to industry settings, making an impact in the real world. I had the opportunity to interview ten leaders paving the path for applied behavioral...